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80 years ago, Lawrence Gelb, founder of Clairol, started a revolution in the Salon Professional business in the US. Now, every second, a hairdresser in the world is coloring a clients’ hair with Clairol Professional.

And as of November 2010, the Asean region is set to be a part of that amazing statistic, benefiting from all that salon-exclusive the brand has to offer in both color and care excellence.

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Every second a woman in the world is getting her hair colored with Clairol and now, Clairol Professional the international brand that has been at the forefront of driving innovations in hair color for over eight decades, brings Color and Care to Asia.

With its’ extensive knowledge of salon-professional hair color and care, Clairol Professional treats hair as a ‘living’ 3-dimensional material to bring out the vibrancy of your hair. 

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Clairol Professional is an 80 year old, international brand that has always been at the forefront of revolutionizing the salon professional business.

Now, as it launches into Asean region, it continues to build on a remarkable heritage of creating advanced, premium color and care for beautiful, vibrant hair. 

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1930’s
Clairol Professional is established in 1931 by Lawrence A. Gelb, a chemist from New York with an entrepreneurial spirit. He discovers Clairol in Paris, a hair color preparation that, unlike other colorants, penetrates the hair shaft, producing softer more natural-looking, longer-lasting tones. Back in America, Lawrence A. Gelb and his wife Joan, walk the streets of New York, going from salon to salon, to educate hairdressers on the use of new Instant Clairol Oil Shampoo Tint, the first color shampoo.